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Hannah Varnell
Creative Director— Director— Founder
01World-builder/ 09
Hannah Varnell is a director and founder fascinated by stories about identity, culture, and human connection. She moves between observation and world-building — creating cinematic universes with numerous emotional points of entry.
↓ the same eye, on and off the clock
02Practice/ 09
A creative director who builds worlds — concept and campaign through direction, cinematography, and final frame.
a.
Creative Direction
b.
Direction
c.
Cinematography
03Selected Work — Directing/ 09
Brand films & campaigns
Commercial & branded documentary, directed end to end.
04The Eye — Photography/ 09
The eye behind every frame.
Between campaigns, Hannah turns the same lens on the people, subcultures, and rituals she’s drawn to — editorial and documentary stills moving between commercial polish and personal obsession.
The throughline — secondary to the direction, central to the eye.
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Full photography portfolio →
05 The duality
Always looking for the light. Equally drawn to the darkness. Obsessed with duality.
06Founder — Bloodbath Studio/ 09
A collaborative art platform.
Founder, Creative Director & Executive Producer of Bloodbath Studio — a collaborative art platform producing immersive fashion films and public events. 8+ productions over four years. 600+ artists. Funded three times by the City of Austin Economic Development Department.
Annual fashion films
LUCK 2022 · VENERATION 2023 · METANOIA 2024
8+
Productions, four years
600+
Artists collaborated
3×
City of Austin EDD funding
07Trusted by/ 09
Dell✦
Square✦
Procter & Gamble✦
H-E-B✦
Netflix✦
Beats✦
Indeed✦
Nike✦
PBS✦
Sonos✦
The Hartford✦
Modelo✦
Capital One✦
Al Jazeera✦
BBC✦
Travel Channel✦
Food Network✦
Southwest Airlines✦
The New York Times✦
● light, then darkness — always both
08Cinematography — Reel/ 09
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09Contact/ 09
● Available worldwide. Based in Austin, Texas.